Lingerie Art - 3 Examples and What They Have in Common
One of the most important parts of fashion trend forecasting is how you visually present concepts. For example choosing the right combination of images can ensure you set a mood, describe a customer and tell a clear story. Choosing the right style of Illustration can also play a big part in visual communication and is crucial for forecasting key items.
This week Tactile Trends share the work of three illustrators that add unique artistic flair to trend forecasting, lookbooks and campaigns and are used by various global clients to tell their story. Below we have highlighted a selection of illustrations focussing on lingerie, one of the hardest product areas to illustrate due to the highly detailed nature of the fabrications.
Tracy Turnbull is an English Illustrator that uses a mix of digital and hand rendering. Her work is seasonally featured by WGSN Intimates amongst other leading companies in the fashion, beauty and editorial world.
Turnbull was a fashion designer for many years and this is evident in the way she expertly renders fabric. She captures emotion in her subjects and strives to portrey unusual characteristics. Tactile Trends have followed her for some time and recommend her Instagram for daily inspiration.
Below is some of the latest work commissioned by WGSN Intimates.
We fell in love with Jessica Durrants delicate illustrations when they were featured by luxury lingerie blog Journelle. Specialising in fashion, lifestyle and beauty, Durrants signature style uses watercolour and the characters she dreams up tell so many stories without even speaking!
Painting lace designs using watercolour is a skill Durrant demonstrates with ease in her many instagram videos.
Below we feature Durrants lingerie illustrations all painted using watercolour.
Hallie Heald is the face of Heh Designs and works out of New York as a stylist and illustrator and her imperfect freehand style immeditely caught our eye. It is fairly common to see perfectly flipped digital illustrations now with many designers and artists favouring a highly vectorised and symmetrical style.
Heald uses gouache paints and if you look very closely for a few minutes you can see the sheer amount of detail in her bra portraits which we have included below. They look so 'alive'.
Although Turnbull, Durrant and Heald are unique and different artists they each have one thing in common, their love of character. Each piece of their work tells a story with visible imperfect details, splashes of paint and cross hatch pencil marks. These low tech, free hand looking details are so precious to capture online.
For any brand or designer wanting to communicate a mood, lifestyle and tell a story there is great value in art driven trend communication.
If you would like to receive articles like this direct to your inbox every week you can sign up to our trend newsletter here.